Just quietly, even Google is admitting that Chrome needs deleting and not using because it's been so compromised by hackers and insecurities. And it either can't be fixed, or Google isn't interested in trying. They're not being too loud about it, because a reduction in users of Chrome of course impacts on the effectiveness of Google Ads.
But it's a serious issue and causing massive defections across to Edge and Firefox which promise efficient ad blocking by default. Even though you might use Google within those browsers, there's still a large audience that is almost incidentally going to not see Google Ads anymore.
Suddenly, the likes of Facebook and Instagram campaigns might be better value?