Recent Posts

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Marketing Loft [Public] / Re: AMS advice for the comically inept
« Last post by Hopscotch on October 18, 2021, 02:48:01 AM »
After a(nother) pandemic summer suffering the mystery of AMS ads and trying all advice offered here, I decided on a radical new approach - go small, go slow and start over.  Result:  my sales and reads collapsed to 1/3 of what they had been.  But I'm turning a profit after AMS costs.  I'll let small and slow ride a bit more to see if the profit holds.  Then inject money a little at a time.  In 1,000 yrs I should be rich.  Or is that another triumph of hope over experience?     
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Marketing Loft [Public] / Re: Fuzzy Librarian
« Last post by Marti Talbott on October 18, 2021, 01:51:31 AM »
Two weeks after I ran the ad, things are looking up. The follow was next to nothing for a week, but last week sales picked up. I'm not sure at this point if I can contribute the sales to the ad, or if it was something else I did, or was reporting that far behind.

I'm certain sites like Bookbub and Freeboksy have associate accounts and track follow though sales, but if they do, we're not privy to that information. Wouldn't we love to know?
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Marketing Loft [Public] / Re: Promoting on YouTube?
« Last post by Marti Talbott on October 18, 2021, 01:38:04 AM »
I don't pay for Facebook ads, but I suspect to run an ad often to the same readers, one would have to narrow their target audience to the bare minimum.

Judging by the ads I see on Facebook, 100% of which are crap I'd never want to see, FB probably don't care about targeting an audience. All they want is enough target to keep the mugs buying ads.

Now if the ads I saw were at least 50% in line with my own activity on FB, I'd see doing ads as a reasonable investment.

But a 100% failure rate in delivery, compounded by multiple ads for the same thing from different pages, and how can anyone take FB ads seriously?

Yeah, it's a scam. FB also does all they can to prevent promotion on our own pages, but I've learned to work around that with picture ads and just my website link. It's a new idea on my part, so can't be certain it's selling books, but at least FB leaves it alone. I don't know how to post a picture here or I would give you an example. I'll try an attachment.
 
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Marketing Loft [Public] / Re: Is this going to seriously impact Google Ads?
« Last post by The Bass Bagwhan on October 17, 2021, 10:30:04 AM »
Maybe it's just because I've been looking at this stuff, but this popped up today ...

https://www.forbes.com/sites/gordonkelly/2021/10/16/google-chrome-new-warning-chrome-standards-upgrade/

Cheers
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Marketing Loft [Public] / Re: Beta Readers
« Last post by alhawke on October 16, 2021, 06:49:49 AM »
I agree. Personally, I'm probably overly paranoid with theft. I even release ARCs after I've already published or copyrighted my books. Beta reading gets me more nervous as you lack the proof of ownership. You really need trust with beta reads.

Funny regarding the watermark thing: I know on Bookfunnel they say they add it, but I have no idea where it is when it's delivered (I'm not a programmer).

{ edited for clarity
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Marketing Loft [Public] / Re: Beta Readers
« Last post by LilyBLily on October 16, 2021, 04:05:28 AM »
I doubt Hidden Gems or any other company providing a beta reading service or a review service, for that matter, can stop someone from theft. BookFunnel's watermark is nice, but surely a thief in business as a thief--as opposed to a reader too cheap to buy a book--knows how to remove it. 

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Marketing Loft [Public] / Re: Beta Readers
« Last post by alhawke on October 16, 2021, 03:43:39 AM »
I've never used an outside beta reader service. That's my disclaimer. I've been fortunate to know people who've been willing to read my manuscript. So I'm unsure of your new service (though I'll mark it for consideration myself).

That being said, if I was to seek beta reads out, I'd consider Hidden Gems and vibe reviews.
Hidden Gems: https://www.hiddengemsbooks.com (note Hidden Gems specializes in romance)
Vibe reviews: https://www.vibebookreviews.com.
Why these services? Because both services have been very helpful as resources for honest ARC reviews. I suspect they use a similar pool of readers for a beta read.

.. I was hoping to find a way to safely distribute beta without being tied to Kindle.
Alternative would be to send as epub, mobi, or pdf file through Bookfunnel. Bookfunnel charges $100 per year but they watermark. I use it to send arcs. I also use it for my newsletter. But, honestly, bookmarked or not, there's always a risk of piracy so tread carefully--particularly with unpublished material.
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Marketing Loft [Public] / Re: Beta Readers
« Last post by R. C. on October 16, 2021, 03:05:41 AM »
I'm confused. Are you planning to send you ms. to total strangers after it has been edited and proofread and formatted? A beta reader is someone who reads the story before all that.

I am aware of what beta reading is and how it is used. What I am trying to accomplish is an expansion of the pool of beta readers. If possible, expand the pool without paying for a service. The first option is to ping my reader base. However, "new eyes" with a fresh perspective would be ideal.

R.C.
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Marketing Loft [Public] / Re: Beta Readers
« Last post by LilyBLily on October 16, 2021, 02:42:40 AM »
I'm confused. Are you planning to send your ms. to total strangers after it has been edited and proofread and formatted? A beta reader is someone who reads the story before all that.
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Marketing Loft [Public] / Re: Beta Readers
« Last post by R. C. on October 16, 2021, 01:35:30 AM »
You side load it directly onto their devices as a mobi.

Thank you. I was hoping to find a way to safely distribute beta without being tied to Kindle.

R.C.

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