Author Topic: Amazon just announced an AI image generator for AMS ads.  (Read 544 times)

TimothyEllis

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Amazon just announced an AI image generator for AMS ads.
« on: November 12, 2024, 02:33:37 AM »
Amazon just announced an AI image generator for AMS ads.

I just got the email.

What it doesn't say is what the Bot got trained on.

And that bothers me. Because space ships for Space Opera books are few and far between, and if they're using my covers to train the Bot, I'm going to be really worried the ads they spit out will start using elements of ships I own the sole rights to.

Anyone know any more about this?
Genres: Space Opera/Fantasy/Cyberpunk, with elements of LitRPG and GameLit, with a touch of the Supernatural. Also Spiritual and Games.



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Bill Hiatt

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Re: Amazon just announced an AI image generator for AMS ads.
« Reply #1 on: November 12, 2024, 03:32:56 AM »
I don't have that email yet. Does it say anything about the whose bot they licensed? It might just have the normal training data used by that company. But it's hard to know. Training from other people's covers could create a huge mess.

I did use some images I created with Shutterstock's AI for the first run of new AMS sponsored brand ads that required an image other than a book cover. Ironically, given how much hype there was about how much better the new ads would perform, mine performed worse than the old sponsored brand ads. I dumped all but one of them because the ROI wasn't worth it. Even the one I kept doesn't perform as well as the old sponsored brand ad without the image.


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R. C.

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Re: Amazon just announced an AI image generator for AMS ads.
« Reply #2 on: November 12, 2024, 03:39:50 AM »
I just looked, and the Amazon ADs page has a link to a page titled Creative Tools - Image Generator.

From the guidelines:

Image description guidelines
The image description is used to generate AI images for your ad. After you select a product from your ad to feature, you can optionally add an image description for more specific generated image results. If you choose to add a description, keep the following guidelines in mind.

Add details
Summarize the image that you envision by using descriptive words. The more details, the better.
Good - Product placed in a living room on a table with palm trees in the corner and large windows in the background.
Bad - Living room.

Add context
If you're using a word or phrase that has multiple meanings, add extra context for more accurate results.
Good - Product in a glass fruit bowl that contains oranges.
Bad - Product in an orange fruit bowl.

Set the tone
Use emotional words to explain the look and feel you'd like to achieve in your image to match your brand identity.
Good - Calm sunset at the beach with relaxing waves and tall palm trees waving in the wind.
Bad - Sunset at the beach.

Experiment
Try describing your vision in a few ways, using slightly different words or phrasing until you achieve the image results you want.
Good - Product placed on a wooden table in a well-lit room with home decorations in the background.
Good - Product placed on a marble table in a room with large windows and decorative vases and tropical plants in the background.

There is a new section in the terms and agreements.

I did not find which AI generator they have chosen to use.

I experimented... First impression: Simplistic and primitive.

 Nice pictures, but not close to the prompt.



R.C.


Bill Hiatt

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Re: Amazon just announced an AI image generator for AMS ads.
« Reply #3 on: November 12, 2024, 03:48:34 AM »
I think they've actually had this before. It looked to me as if it wasn't really for books, but I can see how having a book in the living room setting might work. It doesn't make me want to go out and buy the book anymore than just the cover would, though. I'm not sure what the point is.

Oh, and then I read the prompts. Yeah, AI ignored what you wanted pretty much completely and just gave you the generic background they've already been using for other kinds of products in the past.


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alhawke

Re: Amazon just announced an AI image generator for AMS ads.
« Reply #4 on: November 12, 2024, 06:12:22 AM »
If R.C.'s sample is all it is, it's silly. You can just plop an ebook on a background and get the same effect, if not better.

If they're manipulating images, particularly models, ships/cars, we need to know the source (maybe this is the real reason why they've asked if covers are AI manipulated in the past? Maybe they're pulling them form thousands of already created AI covers?)
 
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R. C.

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Re: Amazon just announced an AI image generator for AMS ads.
« Reply #5 on: November 12, 2024, 06:43:56 AM »
If R.C.'s sample is all it is, it's silly. You can just plop an ebook on a background and get the same effect, if not better.

If they're manipulating images, particularly models, ships/cars, we need to know the source (maybe this is the real reason why they've asked if covers are AI manipulated in the past? Maybe they're pulling them form thousands of already created AI covers?)

It's simplistic and primitive. I tried another, less complex prompt and received a useless image.

R.C.

Bill Hiatt

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Re: Amazon just announced an AI image generator for AMS ads.
« Reply #6 on: November 12, 2024, 11:37:39 PM »
Skeptical as I am about AI, if a company is going to implement it, it ought to at least be implemented well. Giving people a more or less useless tool isn't the answer to anything.


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R. C.

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Re: Amazon just announced an AI image generator for AMS ads.
« Reply #7 on: November 13, 2024, 12:00:10 AM »
Skeptical as I am about AI, if a company is going to implement it, it ought to at least be implemented well. Giving people a more or less useless tool isn't the answer to anything.

Never forget the unbridled power of free.

R.C.