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71
Marketing Loft [Public] / Re: AMS advice for the comically inept
« Last post by notthatamanda on May 01, 2021, 10:15:00 PM »
With an ad budget of over $400 a day I spend $15.91, got 90K impressions 51 clicks, 1 sale and 1 possible other sale for the month of April. Campaigns all ended yesterday. All that's left is to make sure everything is archived so nothing mysteriously turns back on. If I ever talk about dabbling in AMS again will someone please quote this back to me. Thanks in advance.

Edit - I messed up my stats so I fixed it.
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Marketing Loft [Public] / Re: Now I know why I will never get a BookBub
« Last post by RPatton on May 01, 2021, 04:24:23 AM »
To add, Book Doggy is only $18 and I saw really nice results with it, which could give you a nice bump pre-Bookbub.
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Marketing Loft [Public] / Re: Now I know why I will never get a BookBub
« Last post by LilyBLily on May 01, 2021, 12:09:08 AM »
You guys have inspired me to apply again with the book they accepted for Int'l before. I've sold 8 copies of it YTD. I've got nothing to lose. It has nice reviews from UK readers, it really seemed to resonate with people there.

Good idea. I had to put submitting on my to-do list and force myself to keep trying. By becoming indies we avoid direct rejections from agents and editors, but we still are rejection avoidant.   
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Marketing Loft [Public] / Re: Now I know why I will never get a BookBub
« Last post by notthatamanda on April 30, 2021, 09:44:52 PM »
You guys have inspired me to apply again with the book they accepted for Int'l before. I've sold 8 copies of it YTD. I've got nothing to lose. It has nice reviews from UK readers, it really seemed to resonate with people there.
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Marketing Loft [Public] / Re: Now I know why I will never get a BookBub
« Last post by VanessaC on April 30, 2021, 06:08:29 PM »
So here's my question. Someone suggested that I should have immediately pressed for a U.S. ad with the same book that had the international deal this month, and for sure BB would have given me that deal. Do we really think that's what's happening now?

Instead, I submitted a different book. I tend to agree with Simon that the trad pub ads are pushing the indie ads to international, but my concern is that if or when BB finally agrees to a U.S. deal, the supporting ads I bought and will buy for the international deals will have drawn off some of the U.S. sales potential. Is BB's mailing list still so wonderful that even if stacked newsletter ads produce nothing much the U.S. BB ad alone will be profitable?

For info, in case it's helpful. I applied for a US-only BB deal for the book that had run on the international-only BB deal this month, and was rejected within a day or so. From memory, I think a lot of people who've had international-only deals have then had success with applying for a US-only deal, but it's certainly not guaranteed (of course - nothing is!).

I've been really happy with the international BB deal, though - I continue to see a nice trickle of sales on the discounted box set and, even better, significantly higher page reads than normal for that box set, plus overall increased sales and page reads on my other books and a few more pre-orders on my next release. So it's going to be - for me - a profitable month.





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Marketing Loft [Public] / Re: Now I know why I will never get a BookBub
« Last post by notthatamanda on April 30, 2021, 08:10:17 AM »
Bknights on Fiverr is like $12 if you want a pre bookbub boost for not a lot of money.
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Marketing Loft [Public] / Re: Now I know why I will never get a BookBub
« Last post by LilyBLily on April 30, 2021, 04:15:10 AM »
I've always made a substantial profit on US only deals; and I haven't ever tried stacking them. I am going to give it a go next month, though.

Is it better to have the smaller promotions before or after the big day? Or a couple before and a couple after? I've got a six day window, with the Bookbub on Day 3.

Since the purpose these days of stacking is to keep Amazon from freaking out on the day of the BookBub spike and taking your book off sale, you certainly want some promos before. I don't know if after is worth paying for. Might be the moment to send out your own newsletter, tweet, do Instagram or Facebook posts, that sort of social media. 
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Marketing Loft [Public] / Re: Now I know why I will never get a BookBub
« Last post by JackT on April 30, 2021, 02:01:54 AM »
I've always made a substantial profit on US only deals; and I haven't ever tried stacking them. I am going to give it a go next month, though.

Is it better to have the smaller promotions before or after the big day? Or a couple before and a couple after? I've got a six day window, with the Bookbub on Day 3.
79
Marketing Loft [Public] / Re: Now I know why I will never get a BookBub
« Last post by Simon Haynes on April 30, 2021, 12:51:56 AM »
I've never tried to 'hold back' the US edition at full price while dropping the intl ones to 99c, in order to apply for a US bookbub 30 days after the intl one. I think the chances of getting a US-only BB are slim indeed.

I prefer to drop the price across the board and book promos elsewhere for the US market. I don't cycle back to apply for a BB with that particular book for 6-12 months at least.

(My last BB, and this one, are for titles I've never run a promo for even though they were released in 2018/2019.)

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Marketing Loft [Public] / Re: Now I know why I will never get a BookBub
« Last post by LilyBLily on April 29, 2021, 11:42:13 PM »
So here's my question. Someone suggested that I should have immediately pressed for a U.S. ad with the same book that had the international deal this month, and for sure BB would have given me that deal. Do we really think that's what's happening now?

Instead, I submitted a different book. I tend to agree with Simon that the trad pub ads are pushing the indie ads to international, but my concern is that if or when BB finally agrees to a U.S. deal, the supporting ads I bought and will buy for the international deals will have drawn off some of the U.S. sales potential. Is BB's mailing list still so wonderful that even if stacked newsletter ads produce nothing much the U.S. BB ad alone will be profitable?
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