Author Topic: Paperback pricing wisdom?  (Read 200 times)

TimothyEllis

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Paperback pricing wisdom?
« on: June 29, 2021, 02:09:12 PM »
What's the wisdom on paperback pricing?

I'm not doing Extended Distribution.

By the time I finish the work, I'll have 47 books ready to hit go on.

But they vary in size from 52 pages to 458.

Most of my eBooks are priced $4.99 regardless of size, but a few shorter ones around the 50k mark are $3.99, and anything shorter is $2.99, not including my few 99c shorts, which I bundled into a prequel book which comes out at 148 pages.

Does one establish a single price for the 4.99 books? Or do you price by markup for each book singly, rounding up to the nearest .99?

Whats the wisdom?
Genres: Space Opera/Fantasy/Cyberpunk, with elements of LitRPG and GameLit, with a touch of the Supernatural. Also Spiritual and Games.


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LilyBLily

Re: Paperback pricing wisdom?
« Reply #1 on: June 29, 2021, 11:28:36 PM »
For the U.S. market, I do $13.99 and the occasional $12.99 for my $2.99, $3.99, and $4.99 ebooks and $17.99 for my $6.99 ebooks.

I aim for a $4+ net profit on paper, which even the $12.99 gives me because those are short 50k-65k books. For the 100k books, I've settled on $17.99 for the same reason since the print cost does go up when one doubles the page count. 
 

Eric Thomson

Re: Paperback pricing wisdom?
« Reply #2 on: June 29, 2021, 11:55:43 PM »
I aim for a price that will give me the same net profit as an ebook, i.e. around $3.40 USD, which means on average $15.99 USD per paperback (approx 400pp)
 

Vijaya

Re: Paperback pricing wisdom?
« Reply #3 on: June 30, 2021, 02:27:06 AM »
Since yours are adult books, anywhere upwards of 12.99 is good depending on the size of your book. I shoot for a profit of $2-4 depending on the type of book, so the EZs are priced much lower than my novel for teens and up.


Author of over 100 books and magazine pieces, primarily for children
Vijaya Bodach | Personal Blog | Bodach Books
 

RPatton

Re: Paperback pricing wisdom?
« Reply #4 on: June 30, 2021, 03:38:27 AM »
Three times the cost to print rounded to the nearest .95. (Trade paperbacks are usually priced at .95 pocket is what sees .99).
 

PaulineMRoss

Re: Paperback pricing wisdom?
« Reply #5 on: July 01, 2021, 07:55:19 PM »
Paperback pricing is a different strategy from ebooks. Because there's a cost to producing every single one, I price high enough to make a profit of $3 on each sale. To be honest, I don't care if I don't sell any paperbacks at all.

Writing epic fantasy as Pauline M Ross; writing Regency romance as Mary Kingswood
Bookbub score: 11 for 87