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Marketing Loft [Public] / Amazon no longer does the "heavy lifting"?
« Last post by Gregg Bell on March 27, 2025, 05:30:57 AM »A while back in the forum here I mentioned that if you run a great launch promo, Amazon will take over and do "the heavy lifting." Someone replied: 'Amazon no longer does the heavy lifting.' Well, I was about to launch my promo and either didn't believe it or didn't want to believe it. Now I've run my promo and the results are dreadful. So--say it ain't so!--it's true that Amazon no longer does the heavy lifting?