Recent Posts

Pages: 1 2 3 4 5 6 7 8 9 10
1
What are Amazon doing now? [Public] / Re: No more returns for Amazon readers?
« Last post by notthatamanda on September 24, 2022, 11:21:27 PM »
I saw a sharp increase in returns this year after I started using Amazon ads. I'm such a prawn, I had no visibility before that. I had to pause the ads on the romances (the only genre this was happening to). I couldn't afford to be seen! I'm really pleased about this and it's great that they acknowledged indie authors as the ones who brought it to their attention.
 

Yeesh, I'm glad I didn't do any ads this year.
2
What are Amazon doing now? [Public] / Re: No more returns for Amazon readers?
« Last post by littleauthor on September 24, 2022, 10:22:05 PM »
I saw a sharp increase in returns this year after I started using Amazon ads. I'm such a prawn, I had no visibility before that. I had to pause the ads on the romances (the only genre this was happening to). I couldn't afford to be seen! I'm really pleased about this and it's great that they acknowledged indie authors as the ones who brought it to their attention.
 
3
What are Amazon doing now? [Public] / Re: No more returns for Amazon readers?
« Last post by TimothyEllis on September 24, 2022, 12:05:49 PM »
Amazon hasn't made a date public yet, right? Maybe it wants to give the chiselers one last grace period. Jerks.

More likely the left had said they'd do it, but the right hand hasn't a clue how to yet.
4
What are Amazon doing now? [Public] / Re: No more returns for Amazon readers?
« Last post by LilyBLily on September 24, 2022, 09:22:03 AM »
Amazon hasn't made a date public yet, right? Maybe it wants to give the chiselers one last grace period. Jerks.
5
What are Amazon doing now? [Public] / Re: No more returns for Amazon readers?
« Last post by notthatamanda on September 24, 2022, 04:27:12 AM »

Happening off a BB, just suggests that BB is no longer about real readers, but those looking for free and heavily discounted books.

And those are the wrong people to be targeting. imo.

I disagree with this. I've not done so well this year on BB, but I've had a quiet year generally. However, BB is fabulous for on-selling of series and other books. I think inflation, interest rates the war (don't mention the War!) in Europe and the death of QEII have all contributed to a mixed market in 2023. Hard to know what that will do medium term. And... you will always get 'that' reader who will want to buck the system for free. If we all lose those people, then I'm going to be happy - even on half a dozen books a year.
None of those reasons apply to my Bookbub returns as it was in the fall of 2021. Bookbub WAS fabulous for on-selling of my books 2 and 3, but then 1/3 + of the people returned them. That was not fabulous and I am glad for the idea that Amazon is going to crack down on that, even if I am dubious that it will actually be accomplished.
6
What are Amazon doing now? [Public] / Re: No more returns for Amazon readers?
« Last post by LilyBLily on September 24, 2022, 03:48:44 AM »
I know Amazon regards books as just another commodity to sell.  But a book isn't like a pair of socks returnable w/minimal reason why.  Good socks may make me feel warm, cozy and right w/the world but books offer dreams and understanding of other human beings.  Amazon should limit its returns program for ebooks/ppbk/audio only for those poorly manufactured.
   
Someone so cheap they'd return a 99-cent book is never going to be my ideal reader.

Pardon, but no indie book ought to be priced at 99 cents.  We should stop underpricing to stop buyers undervaluing indie books.  I'd stick a "5" or a "10" in front of that ".99."

It was a BookBub sale. My women's fiction titles are regularly priced at $6.99, which has been dead center between how indies tend to price in the subgenre (too low, IMO) and how trad pubs do. Maybe I should raise the prices to $7.99, since I recently saw a trad pub women's fiction novel priced at $14.99 for the ebook. Most of my other ebooks are at $3.99 and $4.99.

The point of pricing at 99 cents temporarily is to find new fans and get them over the hump of paying something like real money to try an author new to them. I think it's a valid strategy. I've only done free very rarely and only for books in KU where I'd hope to make the cost back in page reads. My most recent experiment with doing that in western romance has actually paid off. Lots of read-through to the other books in the series.

When I was a regular Amazon ads user, the first book in the western series was priced a dollar less than the others, but not discounted as such. The cost of the ads, though, certainly cut out any profit on sales of that title. The ads were only justified because the first book sold the series. If you think about it, running ads so expensive there is no hope of a profit and setting a book to free and buying ads to tell people about it are simply two sides of the same coin.

 
7
What are Amazon doing now? [Public] / Re: No more returns for Amazon readers?
« Last post by LilyBLily on September 24, 2022, 03:35:58 AM »
Ah, okay. I was very excited for you for a minute.

I wish!

grint
8
What are Amazon doing now? [Public] / Re: No more returns for Amazon readers?
« Last post by Hopscotch on September 24, 2022, 03:06:29 AM »
I know Amazon regards books as just another commodity to sell.  But a book isn't like a pair of socks returnable w/minimal reason why.  Good socks may make me feel warm, cozy and right w/the world but books offer dreams and understanding of other human beings.  Amazon should limit its returns program for ebooks/ppbk/audio only for those poorly manufactured.
   
Someone so cheap they'd return a 99-cent book is never going to be my ideal reader.

Pardon, but no indie book ought to be priced at 99 cents.  We should stop underpricing to stop buyers undervaluing indie books.  I'd stick a "5" or a "10" in front of that ".99."
9
What are Amazon doing now? [Public] / Re: No more returns for Amazon readers?
« Last post by Gerri Attrick on September 24, 2022, 01:16:13 AM »
More info here : https://societyofauthors.org/News/News/2022/September/Amazon-reforms-ebook-policies-in-response-to-union?fbclid=IwAR3Mu01YDJSx0qVSNp1acL664wWRzk_DPSg8Vx4ehRSv22IdpCUmtp9qFpw

Though wtf "reprioritised existing product roadmaps" means is anyone's guess. Marketing speak on acid by the sound of it.
10
What are Amazon doing now? [Public] / Re: No more returns for Amazon readers?
« Last post by Cobbah on September 24, 2022, 01:05:02 AM »

Happening off a BB, just suggests that BB is no longer about real readers, but those looking for free and heavily discounted books.

And those are the wrong people to be targeting. imo.

I disagree with this. I've not done so well this year on BB, but I've had a quiet year generally. However, BB is fabulous for on-selling of series and other books. I think inflation, interest rates the war (don't mention the War!) in Europe and the death of QEII have all contributed to a mixed market in 2023. Hard to know what that will do medium term. And... you will always get 'that' reader who will want to buck the system for free. If we all lose those people, then I'm going to be happy - even on half a dozen books a year.
Pages: 1 2 3 4 5 6 7 8 9 10