Does anyone have the "new" updated dashboard on their ex-ams platform?
I still don't, and I really need it. This is because I've had ads performing for over a year, and I can no longer know if they are profitable or not.
e.g. ad has 1 million impressions, 2500 clicks. Acos = 20%. That ad used to have like 12-15% 4-5 months ago. Now, I can't know how much has the overall cpc increased, if keywords are still profitable etc, because I can't isolate a specific timeframe. If some keywords rocked for 6 months and then started being unprofitable, I wouldn't know due to past sales influencing the latest data.
With the new dashboard, like in advantage accounts, I would be able to single out this month, the previous month, a day, or anything I want.
An option is just to recreate the ad every month or every two months so that I have fresh data. Does amazon push new ads or do they prefer showing old ads that have been profitable?
