Writer Sanctum

Writer's Haven => Marketing Loft [Public] => Topic started by: RCoots on September 29, 2018, 05:28:35 AM

Title: Delivery of Newsletter Incentives?
Post by: RCoots on September 29, 2018, 05:28:35 AM
I haven't published a thing yet. I'm nearly there though. As I get ready for launch, I'm looking at setting up a page for collection of email addresses for a list and thinking about my backmatter. Particularly what I'll offer people who sign up for my list.

There is a year long (ish) gap between book one and book two of my series. Things happen, but nothing big enough to warrant a full novel. So i wrote a set of short stories to take care of the housekeeping, give myself (at least) an idea of how three very different people manage not to kill each other, and with the plan of giving them to readers in my newsletter, along with various pieces of art.

My first idea was to give them the individual stories. At this point, I don't think putting them right in the newsletter will work. But I don't know how willing anyone will be to click a link and download each individual file.

Or I could give them a link to a page on my site that houses the story? But then they can't take it with them.

Or I give the whole kit and kaboodle to them at once (or maybe split it up?). There are 18 stories. At this point, I'd be giving them a novella length work.

I won't be doing an especially fast release schedule. I hope to have book two ready to publish before the 90 cliff sucks me under. I've already got 40k words on it. I want to give people who join my newsletter a reason to look forward to it

What say you all. As readers, what would you go for? As authors, what do you think may work best?
Title: Re: Delivery of Newsletter Bait
Post by: Post-Doctorate D on September 29, 2018, 07:44:11 AM
Bookfunnel will be your friend.

You can offer it up in different formats and also include a link to the stories on your website and your subscribers can choose how they want to read your stories.

You can also do it without Bookfunnel, but Bookfunnel takes care of all the tech support stuff so you won't have to.
Title: Re: Delivery of Newsletter Incentives?
Post by: WasAnn on September 29, 2018, 12:25:41 PM
In your case, I'd go with BookFunnel (mentioned by Dan) instead of Instafreebie. Since yours are all shorts, you're not going to get the front page promos from IF, so go with the excellent delivery and support of BF.

Send them there in various newsletters, but don't give them all at once. Instead, bundle up a good handful of excellent ones and offer those when they sign up. Mention they'll get more free stories as you write them. That will keep them engaged. Give out one every month along with news, snippets of the next book, character profiles...whatever. Just make sure they are excited for book two.