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Marketing Loft [Public] / Re: AMS advice for the comically inept
« Last post by Luke Everhart on Today at 03:33:27 AM »
I know nothing beyond the public face and books of Bryan, but it looks like almost everything Bryan has published is 'how to X' books. His few fiction books are co-authored and not doing very well. So... personally, if I were taking a course on AMS ads I'd take Mark Dawson's. He is actually making a substantial living publishing fiction books using the techniques he teaches.
(I don't know either personally and assume both are fine people. But if I'm going to learn how to do something I prefer the instructor either has done what he's teaching successfully or is currently doing it successfully. )
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Marketing Loft [Public] / Re: Ever heard of this promo site?
« Last post by David VanDyke on Today at 03:13:31 AM »
A slew of these things have popped up in the last year spamming me. The pitch is often identical, with different names, and they're clearly automated since they keep asking to promote random books in the series.

My educated guess is that they are scams slapped together to take your relatively small spend ($20-$30) and do very little for you (if anything), but they make thousands for the owners of the sites by casting a wide net. Extremely substandard in other words, even if not phishing.
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Bar & Grill [Public] / Re: 50+ words a day...no matter what!
« Last post by notthatamanda on October 24, 2020, 02:12:25 AM »
1183 - so I broke a thousand and I think that was 5 days in a row. Closing in on 100K.
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Marketing Loft [Public] / Re: AMS advice for the comically inept
« Last post by Simon Haynes on October 24, 2020, 01:03:48 AM »
I just checked the aussie product page for one of my own books, and there was a carousel with six pages of sponsored books underneath - all of them mine.

As someone said (Bryan?) it's better to fill your product pages with your own products than someone else's...

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Marketing Loft [Public] / Re: AMS advice for the comically inept
« Last post by TimothyEllis on October 24, 2020, 01:01:22 AM »
Slightly off topic - Kobo offers different series promos sometimes. Sorry Tim, I can't remember if you are full in on KU right now or not..

Yes, all in KU. Only 2 books are not, because they can't be.
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Marketing Loft [Public] / Re: AMS advice for the comically inept
« Last post by notthatamanda on October 23, 2020, 11:25:14 PM »
Off hand question:

Can you do AMS ads for the series page instead of specific books?

I don't see series pages offered when I start an AMS ad, just the ebooks and paperbacks.

I think Bookbub/FB are your only recourse for those.
Slightly off topic - Kobo offers different series promos sometimes. Sorry Tim, I can't remember if you are full in on KU right now or not..
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Marketing Loft [Public] / Re: AMS advice for the comically inept
« Last post by notthatamanda on October 23, 2020, 11:23:30 PM »
I'm writing a lot of new hooks (and tracking them on a spreadsheet). Normally I like writing hooks but I am using his formula and they are far more blunt and I don't like them very much. :(

I may be mistaken, but got the impression that Bryan favors quantity over perfection - throw lots of ads out there regardless of the perfection of the copy and let the buyers tell you which sell and which don't, then write more like those.  Everything is an experiment.  Or did I misunderstand everything again?  :HB
I agree with your assessment of his advice, I just like writing clever, snazzy or snappy copy. His method is very blunt so my creative side is sad but I am letting the business side have a go at it. And I am running one of my favorite copy (which also performed very well for me in the past) and we will see.
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Marketing Loft [Public] / Re: AMS advice for the comically inept
« Last post by notthatamanda on October 23, 2020, 11:19:29 PM »
I am happy to compare notes, I have one multibook ad, for my three standalone romances. It has 3000 impressions and 5 clicks. Spent 99 cents so far. What I do with the automatic targeting ads is use the search term report to see what books the ad appeared on. These are the books the algos thought were most relevant. Then I save those titles and authors for a keyword targeting ad. I don't expect to sell a lot on this type of ad it is more for letting Amazon tell me what the best titles are. Same for category ads.

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Marketing Loft [Public] / Re: AMS advice for the comically inept
« Last post by LilyBLily on October 23, 2020, 10:35:49 PM »
I've done a multibook ad for one of my series. It included all the books in the series except Book 1, which is always being advertised. The idea was that these other books would get some impressions. It didn't seem to do much. Worth trying again?

I don't think that's the same as an ad for a series page as such.
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Thanks everyone.
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