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31
Publisher's Office [Public] / Re: Problems distributing to B&N via Draft2Digital
« Last post by LilyBLily on October 28, 2020, 10:14:17 PM »
B&N just asked me to change my password--and claimed it had nothing to do with "a" security breach.

If that was an email, don't use any link on it.

Go to their site without using any link, and see if it asks you there.

No, I visited their site and got that message. Haven't married a Nigerian prince by proxy yet.  Grin
32
Publisher's Office [Public] / Re: Problems distributing to B&N via Draft2Digital
« Last post by TimothyEllis on October 28, 2020, 02:16:59 PM »
B&N just asked me to change my password--and claimed it had nothing to do with "a" security breach.

If that was an email, don't use any link on it.

Go to their site without using any link, and see if it asks you there.
33
Publisher's Office [Public] / Re: Problems distributing to B&N via Draft2Digital
« Last post by LilyBLily on October 28, 2020, 02:04:35 PM »
B&N just asked me to change my password--and claimed it had nothing to do with "a" security breach.
34
Publisher's Office [Public] / Re: Problems distributing to B&N via Draft2Digital
« Last post by CoraBuhlert on October 28, 2020, 01:27:13 PM »
I finally got a reply from D2D and according to them, the upload problem is due to the B&N hack.

This is still annoying, especially since the hack apparently happened on October 10, i.e. 17 days ago and B&N still haven't gotten to the bottom of this, which doesn't bode well for their competence. It's also really annoying, because B&N's incompetence is messing up my marketing.
35
Marketing Loft [Public] / Re: AMS advice for the comically inept
« Last post by Simon Haynes on October 28, 2020, 06:26:00 AM »
Well, she's my closest friend and it's her first published novel AND I'm the one who convinced her to climb down into this well of sorrows we call a writing career in the first place, so...

36
Marketing Loft [Public] / Re: AMS advice for the comically inept
« Last post by LilyBLily on October 28, 2020, 04:48:46 AM »
I'm running ads for a friend of mine, who has a new release (YA paranormal fantasy.)   I've set up US and AUS ads (she's Australian), and now I've done the UK ones. Will do CA as well shortly.

So far I've set up three campaigns in each country, one with relevant categories, another with a bunch of search terms like "YA Paranormal Fantasy", and a third targeting the names of authors of similar works.

I've managed to spend a whole 32c so far, but her page reads are increasing steadily.

My goal is simple: earn her US$3 per day net profit. To do that I've got to keep a lid on ad spend and monitor everything even more closely than I do with my own stuff.

I don't think I have the attention span to do that!  :hehe
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Marketing Loft [Public] / Re: Google Play promo codes
« Last post by Marti Talbott on October 28, 2020, 03:03:13 AM »
If I can get the mental bandwidth together, I might try this. I never sell anything on Google Play. Maybe somebody on my mailing list buys from them.

I've been thinking about checking into it too. It sounds like a good way to run a promotion without Amazon price matching. Kobo will do that too, but Kobo does very little for my sales, so I don't bother with them much.
38
Marketing Loft [Public] / Re: AMS advice for the comically inept
« Last post by Simon Haynes on October 28, 2020, 01:26:27 AM »
I'm running ads for a friend of mine, who has a new release (YA paranormal fantasy.)   I've set up US and AUS ads (she's Australian), and now I've done the UK ones. Will do CA as well shortly.

So far I've set up three campaigns in each country, one with relevant categories, another with a bunch of search terms like "YA Paranormal Fantasy", and a third targeting the names of authors of similar works.

I've managed to spend a whole 32c so far, but her page reads are increasing steadily.

My goal is simple: earn her US$3 per day net profit. To do that I've got to keep a lid on ad spend and monitor everything even more closely than I do with my own stuff.

39
Marketing Loft [Public] / Re: AMS advice for the comically inept
« Last post by LilyBLily on October 27, 2020, 11:54:35 PM »
DG is always worth listening to, and I'm glad he cut his weird beard!

When I first started doing AMS ads four years ago, I was grateful merely to get impressions. Soon, I got sales and reads, and until very recently, with various ups and downs, that has held true. My oldest ad still is reliably profitable for a very small monthly cost.

However, my recent situation of direly dropping sales and reads made me realize I had to DO SOMETHING. So far, having created over 30 category ads and a few more keyword ads (with more planned) is successful. I'm getting more impressions again, and I had my best day yesterday in months for both sales and reads. The ad cost was minimal. It's an experiment with an end date, so I'm not risking a lot.

I prefer Amazon ads to one-time ads on deal newsletters. I prefer to sell my books at full price instead of perpetually discounting them.
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Marketing Loft [Public] / Re: AMS advice for the comically inept
« Last post by R. C. on October 27, 2020, 11:33:46 PM »
Useful new vid. Also contains a counter-argument for the 'hundreds of AMS ads theory'



I have watched several of David Gaughran's presentations. I always come away with new ideas and thoughts about how to improve my marketing skills.

Cheers,
R.C.
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