Author Topic: I really don't understand these tools...  (Read 539 times)

R. C.

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I really don't understand these tools...
« on: May 01, 2023, 04:42:00 AM »
If this is reality: Google bans eBooks on Shopping Ads

Why does their tool continue to recommend I add images to my text based search ad?

"Shopping ads are ads that include rich product information, such as a product image, price, and merchant name."

I have lost my ability to be positive about these "big" marketing platforms.

R.C.
« Last Edit: May 01, 2023, 04:47:15 AM by R. C. »
 

alhawke

Re: I really don't understand these tools...
« Reply #1 on: May 01, 2023, 06:03:34 AM »
But it says this will occur in 2021. Has it not been available all this time?

I only use Google Ads to advertise a webpage. The webpage brings "readers" or clickers to a list of my books with affiliate links. It doesn't bring in a huge amount of ROI, but it keeps my brand visible throughout the web.
 

R. C.

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Re: I really don't understand these tools...
« Reply #2 on: May 01, 2023, 09:34:34 PM »
But it says this will occur in 2021. Has it not been available all this time?

I only use Google Ads to advertise a webpage. The webpage brings "readers" or clickers to a list of my books with affiliate links. It doesn't bring in a huge amount of ROI, but it keeps my brand visible throughout the web.

Sorry, my frustration made my note unclear.  Their system (bot) told me to add images to my ADs to improve performance. When I added the images my ADs were suspended for being in violation of the policy.

R.C.

Bill Hiatt

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Re: I really don't understand these tools...
« Reply #3 on: May 01, 2023, 11:50:22 PM »
The 2021 advisory seems to apply to what is being advertised, not to whether or not the ad has images in it--or am I just missing something?

Is it possible to ask Google support for clarification of why the ad was rejected? (I should probably know that, but I haven't used Google advertising in a long time.


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R. C.

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Re: I really don't understand these tools...
« Reply #4 on: May 02, 2023, 12:43:20 AM »
The 2021 advisory seems to apply to what is being advertised, not to whether or not the ad has images in it--or am I just missing something?

Is it possible to ask Google support for clarification of why the ad was rejected? (I should probably know that, but I haven't used Google advertising in a long time.

According to the information I read, buried in Google's help and TOS, you cannot put up an image of your ebook.  You can use an image of a digital reader with your book in the reader, but not your cover.  Go figure...

R.C.

alhawke

Re: I really don't understand these tools...
« Reply #5 on: May 02, 2023, 02:09:32 AM »
According to the information I read, buried in Google's help and TOS, you cannot put up an image of your ebook.  You can use an image of a digital reader with your book in the reader, but not your cover.  Go figure...
Suspended sounds really harsh. I'd contact them and see if you can be reinstated.
Then just put your ebook image in an ereader (or paperback rendition??).
« Last Edit: May 02, 2023, 02:12:14 AM by alhawke »
 
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Post-Crisis D

Re: I really don't understand these tools...
« Reply #6 on: May 02, 2023, 02:43:37 AM »
Suspended sounds really harsh.

Google doesn't care.  Google is not your friend.

I was banned from running Google ads years ago for not "correcting" ads I stopped running.
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R. C.

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Re: I really don't understand these tools...
« Reply #7 on: May 02, 2023, 03:58:19 AM »
I haven't been suspended, yet. I stopped all my Google ADs.  Not worth the effort.

R.C.
 
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